The curative culture of the Budapest baths
Omorovicza’s mission is to harness the curative culture of the Budapest baths and, in so doing, help customers exceed their expectations and deliver their best skin.
The story of the brand goes back 2,000 years to the first time the curative properties of the healing waters of Hungary were observed and the first thermal baths were built.
In the 19th century, an ancestor of the founders, Stephen & Margaret de Heinrich de Omorovicza, built the Rácz Spa in Budapest, on the site of an ancient Ottoman bath. It was at the Rácz that Margaret had an epiphany which led her and Stephen on a quest to share the curative powers of the healing waters with consumers all over the world.
Centuries of Hungarian beauty wisdom, emanating from the healing culture of the baths, lie at the heart of Omorovicza’s philosophy, providing a unique insight into the needs or concerns of any skin type, and how to treat them.
The curative culture of the Budapest baths is delivered through products marrying natural ingredients and scientific innovation, and powered by a patented remineralising elixir. Developed in collaboration with a Nobel prize-winning laboratory of dermatology, the Healing Concentrate™ captures the magic of the healing waters of Budapest – it enables the absorption deep into the epidermis of the myriad of minerals found in the water.
The result is nothing short of extraordinary: firmer, suppler, more youthful skin.
At the turn of the millennium, Stephen de Heinrich de Omorovicza was living in Budapest when he first met US diplomat Margaret, Chief of Staff at the US Embassy in Hungary.Stephen took Margaret to the baths his family built. The couple observed the healing powers of these waters on their skin and decided to embark on a quest to harness its curative power.